Alexej Ballach was born in Russia in the 80`. He started his education in art as a child by visiting private art schools and by helping various artists part time, after school. In 2003 he decided to focus on fashion.  After he graduated a private fashion college, where he deepened his skills of developing art objects as well as his drawing techniques,  he started freelancing for the first brand in 2006, part time after school during the last semester. Between 2006 and 2012 he worked for various brands, but the idea of launching his own label was there right from the beginning.  A label that  could transport his different point of view on the nowadays fashion.

Since 2012 Alexej Ballach develops his idea of contemporary fashion with fast collection change, every 3 months with a short delivery time of only a few weeks on pre order collections, tailored workmanship quality, made in Germany. No gender, no season, just pure, dark-monochrome, minimalism. Back to the essence of every day, wearable, contemporary fashion, with an avant-garde attitude.

When creating our collections, we always maintain the traditional values of high-quality clothing production by using a atelier- factory method.

The manual construction of our designs and product development with partial production in Germany form the foundation of the way we do things. Our series productions are available in limited quantities and are deliberately created in small studios that specialize in the respective product group.

From collection to collection, we create a range of products that are coherent and always easy to combine within our consciously monochrome and radically minimalist style framework.

Like a construction kit that can be expanded in unlimited, authentic and individual ways.

To create a space in which one can develop independently and to the amazement of all of us.